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About the Role
As the Content Marketing Director, you will be responsible for developing and executing a content marketing strategy that supports our overall marketing goals. You will manage a team of content creators and work cross-functionally with other teams to create and distribute content that resonates with our target audience. The ideal candidate will be a strategic thinker with a proven track record of driving results through content marketing.
What you will do.
Key Responsibilities:
• Develop and execute a content marketing strategy that supports the company's marketing goals.
• Create a content calendar that aligns with the company's marketing campaigns and initiatives.
• Manage a team of content creators, including writers, designers, and video producers.
• Collaborate with cross-functional teams to create and distribute content across various channels, including email, social media, blog, and website.
• Create and manage the company's blog, ensuring that it is consistently updated with high-quality content.
• Develop and maintain a content distribution strategy that drives traffic, engagement, and leads .
• Measure and analyze the performance of content marketing campaigns and make data-driven decisions to optimize results.
• Stay up-to-date with industry trends and best practices in content marketing.
What we are looking for.
Qualifications:
Bachelor's degree in marketing, communications, or a related field.
7+ years of experience in content marketing, with at least 3 years in a leadership role
Excellent written and verbal communication skills.
Strong project management skills and the ability to manage multiple projects simultaneously.
Knowledge of SEO and content optimization best practices.
Experience with content management systems, marketing automation tools, and analytics platforms.
Ability to work independently in a fast-paced, remote environment.
Strong attention to detail and ability to work well under pressure.